On July 16, 2020, BestBrands ceremony was held in the format of online broadcast
The stand-out feature of the event is that the winners are chosen not by a panel of judges but solely by consumers — for the award-winning candidates are determined in a complex, representative study conducted by GfK consumer research institute based on two key yardsticks: their actual economic success in the market place and the perceived popularity of their brand among consumers.
Best Brands Gala in Moscow is hosted by Serviceplan Group Russia: Louder — experiential marketing agency, Serviceplan Russia — creative agency, PlanNet Russia — digital agency and Mediaplus group.
Learn about: bestbrands-russia.com